Terms of Service

Last updated: July 2026

Draft for review: this is a working template pending review by legal counsel. Client engagements are always governed by individually signed agreements, which take precedence over this page.

1. Who these terms apply to

These Terms of Service ("Terms") govern your use of hellolunova.com (the "Site") and, where no separately signed agreement exists, your engagement of services from LUNOVA (路·诺·华), a marketing studio based in Chengdu, Sichuan, China ("LUNOVA," "we," "us," "our"). By using the Site or engaging our services, you ("you," "client," "user") accept these Terms.

2. Use of this website

The Site is provided for general information about LUNOVA and its services. Content on the Site — including service descriptions, process explanations, and blog articles — is informational and does not constitute a binding offer, quote, or guarantee of specific results. Formal proposals, scopes of work, and pricing are only binding once documented in a signed agreement.

You agree not to:

Use the Site for any unlawful purpose, or in a way that could damage, disable, or impair it;
Attempt to gain unauthorized access to any part of the Site, related systems, or networks;
Scrape, copy, or republish Site content at scale without written permission (reasonable, good-faith use by AI search and research systems for the purpose of answering user queries is welcomed, consistent with our robots.txt and llms.txt configuration).

3. Intellectual property

All content on the Site — text, design, graphics, logos, photography, video, and code — belongs to LUNOVA or is used with permission (for example, client work shown in our portfolio) and is protected by applicable copyright and trademark law. The LUNOVA name, the 路·诺·华 mark, and the LUNOVA logo are trademarks of LUNOVA and may not be used without written consent.

You may not reproduce, redistribute, or create derivative works from Site content for commercial purposes without our prior written consent. Client-specific deliverables (websites, brand assets, content, video, and creative produced under a signed engagement) are governed by the intellectual property terms of that specific agreement, not by this page.

4. Client engagements

Services described on this Site are provided under individually signed proposals, statements of work, or Master Service Agreements, which take precedence over anything stated here in the event of a conflict. Typical terms across LUNOVA engagements include:

Scope: Services, deliverables, and timelines are defined in writing before work begins.
Payment: Standard structure is a deposit at signing with the balance due at delivery (for project work) or in advance for each billing period (for retainer services); specific terms are set in each signed agreement.
Performance commitments: Where an engagement includes agreed KPIs, those commitments and their remedies are documented in the signed agreement, not implied by marketing copy on this Site.
Confidentiality: Both parties agree to keep non-public business information shared during the engagement confidential, unless disclosure is required by law or otherwise agreed in writing.
Results: Case studies, examples, and results described on the Site reflect specific past engagements under specific conditions and do not guarantee similar outcomes for any other client, given differences in market, product, budget, and execution.

5. Third-party links and tools

The Site may link to third-party websites, platforms, or tools (for example, social media profiles or scheduling tools) that we do not control. We are not responsible for the content, policies, or practices of third-party sites.

6. Disclaimer of warranties

The Site is provided "as is" and "as available," without warranties of any kind, whether express or implied, including but not limited to implied warranties of merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that the Site will be uninterrupted, secure, or error-free.

7. Limitation of liability

To the maximum extent permitted by applicable law, LUNOVA and its founders, employees, and contractors are not liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of, or inability to use, the Site or its content. This limitation does not apply to liability that cannot be excluded under applicable law, and does not affect the separate liability terms of any signed client agreement.

8. Indemnification

You agree to indemnify and hold LUNOVA harmless from any claims, damages, or expenses (including reasonable legal fees) arising from your misuse of the Site or violation of these Terms.

9. Governing law and disputes

These Terms are governed by the laws of the People's Republic of China, without regard to conflict-of-law principles, unless a signed client agreement specifies otherwise for that engagement. Any dispute arising from these Terms will first be addressed through good-faith negotiation; if unresolved, it will be referred to the courts or arbitration body specified in the relevant signed agreement, or, absent one, the competent courts of Chengdu, Sichuan, China.

10. Changes to these terms

We may update these Terms from time to time to reflect changes in our services, legal requirements, or business practices. The "Last updated" date above reflects the current version. Continued use of the Site after changes take effect constitutes acceptance of the revised Terms.

11. Severability

If any provision of these Terms is found unenforceable, the remaining provisions continue in full force.

12. Contact

Questions about these Terms: info@hellolunova.com