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SEO & GEO.

Search visibility that covers both sides of modern discovery: ranked results on Google and Baidu, and citations inside AI-generated answers.

Search AI search Schema
SEO (search engine optimization) earns a company a position in Google or Baidu’s ranked results. GEO (generative engine optimization) earns a citation inside AI-generated answers from ChatGPT, Perplexity, and Gemini. LUNOVA engineers both together — technical SEO and site structure, plus the entity clarity and structured data that get a brand cited, not just ranked.

Who it's for

Any company whose buyers research online before contacting sales — which, in B2B manufacturing, is nearly everyone. Especially relevant for companies who don’t currently know whether they appear in AI-generated answers for their own product category.

How we work

We start with a baseline audit — checking real queries across Google, Baidu, ChatGPT, and Perplexity to see who’s cited today — then build the technical foundation, structured data, and content that close the gap. Progress is tracked against agreed KPIs, not vanity traffic numbers.

What's included

Scope that ships.

在谷歌与百度排名——并被ChatGPT、Perplexity、Gemini与AI摘要引用。结构化数据、实体工程、引用管道。

  • Technical SEO & site architecture
  • GEO: AI-answer visibility engineering
  • Structured data & entity optimization
  • Content strategy for search intent
  • Baidu & Chinese search optimization
How we work

KPIs in the contract. Scorecards monthly.

Like every LUNOVA engagement, seo & geo ships with written performance commitments — targets agreed at signing, reported against every month.

Common questions

Asked before every engagement.

Is GEO the same as SEO?+

No. SEO is about ranking in a list of search results; GEO is about being cited inside an AI-generated answer, where there’s no list — just one synthesized response. They use overlapping foundations but require different tactics, and LUNOVA runs both as connected disciplines.

How do you measure GEO progress if there’s no ranking position to track?+

We track brand mention and citation rate across a defined set of real buyer queries, tested monthly across major AI platforms (ChatGPT, Perplexity, Gemini, Google AI Overviews) — a documented before-and-after, not a guess.

Do you handle Baidu separately from Google?+

Yes. Baidu’s ranking factors and content expectations differ meaningfully from Google’s, and we treat Chinese search optimization as its own workstream rather than assuming one strategy covers both markets.

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Let’s build something the world can’t ignore

Tell us what you’re building — we’ll tell you honestly whether we’re the right partner.

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